STJ has formed a “Market Solutions” group to help educate sponsors and corporate management teams on the key areas of focus for equity markets, highlighting areas they may want to consider to help position their business for maximum value. This includes detailed and tailored marketing material that will enable the management team to appeal to, and grab the attention of, a broad range of fund managers. This initiative will also help issuers navigate the new regulations and rules (MiFID 2) coming into effect January 2017.
This STJ team includes highly regarded ex-research analysts, to enhance your investor engagement including critical pre-IPO interactions. The importance of an effective early investor engagement program has never been more pronounced in order to set the stage for a successful IPO. Once listed, STJ applies our proprietary and proven capital markets "Investor Mapping" and targeting technology to improve investor education for your company. The STJ process consistently identifies the most likely buyers of your shares and ensures you control your investor engagement programme, to create the broadest and deepest shareholder base over the longer term.
Ensuring optimal share price performance creates long lasting partnerships with investors and maximises capital markets optionality. This requires a level of expertise and understanding well in excess of traditional, 'off-the-shelf' Investor Relations services necessary to satisfy the needs of sell-side research providers and the high expectations of institutional investors. Our proprietary investor database, STJ "Atlas", gives us an invaluable set of information that we utilise to vastly improve investor targeting for your benefit.